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Campaigns

Write, test, send at everyone’s own nine o’clock

From the first word to the click map, without changing tools.

Try it free

14-day trial. Nothing to pay to start.

Four editors, one brand

Visual blocks for everyone. Markdown for those who write. HTML and MJML for those who already have their own.

The team’s brand (colours, fonts, corners, logo) dresses the blocks by default; an e-mail can always overrule it. A footer is saved once and dropped in anywhere.

It proofreads for your readers

An image with no description, text too pale, characters too small, a link that says “click here”, no plain-text version, an e-mail so heavy that Gmail clips it.

Remarks, never a block.

Up to five versions, and a winner that leaves on its own

Test the subject, the content, or both, on a sample. Choose what decides (opens, clicks or revenue) and how long to wait. The winner goes out to the rest of the list without anyone coming back to press a button.

Nine o’clock, wherever they are

An hour you choose is delivered in the subscriber’s own time zone, or the list’s when theirs is unknown. A campaign spreads over the time you say. A list can refuse sends outside its hours, even across midnight.

Never twice

Every send is recorded before it leaves. A server restarts, a queue retries: nobody receives the same e-mail twice, and stuck sends resume on their own.

Your blog writes the campaign

Give it an RSS or Atom feed. Lekalao writes to the list when there is something new: at once, every day or every week. An article already sent never goes out again.

Figures that mean something

The click map
Every link in the order of the e-mail, its share, its readers.
Revenue
Your shop reports its sales through the API; a sale goes to the last e-mail actually opened or clicked within 14 days. A click beats an open. A sale reported twice counts once.
The comparison
Your last thirty campaigns against their own average, the gap in points.
How you are read
Mail client and device, counted once per reader.
The outbox
Every recipient, their status, and the exact reason for a bounce: unknown address, mailbox full, blocked, content refused.

And also

  • Test send to several addresses
  • Scheduling, and cancelling mid-send
  • Summary by e-mail once it is all out
  • Duplicate a campaign
  • UTM parameters on links
  • Link check before sending
  • Images resized to 600 and 1,200 px
  • Preview: phone or desktop, light or dark, HTML or text

Fourteen days to see for yourself

Create the account, connect your provider, send your first campaign. Nothing to pay to start.

Create my account

A question first? Write to hello@lekalao.com